&Tradition

Founded in 2010 in Copenhagen, &Tradition is an international design brand built on a Danish legacy of craftsmanship and design. The brand tells stories with originality and is passionate about designing the classics of tomorrow. With people and the planet at the core, &Tradition strives to always act conscientiously.

The collection spans decades of timeless design icons – from Verner Panton’s Flowerpot lamp, first produced in the late 1960s, to Arne Jacobsen and Flemming Lassen’s Mayor sofa. It ranges from reissued mid-century classics to contemporary furniture, lighting, and interior objects.

Many of these pieces – once rare collector’s items sought after at auctions – are now retrieved from original sketches and produced on a large scale for the first time.

Alongside these classics, the collection features contemporary works by some of today’s most acclaimed international designers, including Jaime Hayon, Space Copenhagen, Sami Kallio, and Anderssen & Voll.